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Research idea:"Factors affecting consumer purchase decision of laptops"
Research idea:" Factors Affecting Customer Loyalty in Cloud Computing: A Customer Defection - Centric View to Develop a Void -in Customer Loyalty Amplification Model "
Research idea:"Exploration of Product Centric Factors in Telecom Industry"
Research idea: " Winstock: Losing the battle"
Research idea:"Ethical Positioning Index (EPI): An Innovative Tool for Differential Brand Positioning"
Research idea:"Positioning Brand on Values: A Case of Peter England"
Research idea:" Effectiveness of Cause Related Marketing for differential positioning of Market Entrant
Research idea:" Factors Affecting Customer Loyalty in Cloud Computing: A Customer Defection- Centric View to Develop a Void-in Customer Loyalty Amplification Model "
Research idea:"Copperia: A Passage to India "
Research idea:"Company-Cause-Customer: Interaction Architecture”.